Strategy & Planning
Commercial strategy and go-to-market planning for wine & spirits, beverage, and CPG. Executive-ready decks that define route-to-market, distributor expectations and account priorities by market and channel, and RGM guardrails across pricing, promotions, and trade terms. Built for execution through KPI dashboards and scorecards, supported by monthly and quarterly business reviews. Includes an execution plan with timelines, deliverables, ownership, and measurable outcomes.
Execution & Activation
We create and implement strategic sales enablement tools, playbooks, go-to-market development, and trade programming informed by VIP iDIG and KARMA, SPINS, NielsenIQ, and Circana. Our work across food, drug, mass, club, and on-premise channels strengthens distributor execution, national account readiness, and in-market execution and compliance.
Results & Analytics
We provide sales analytics and reporting that delivers performance visibility and connects pricing, margin, inventory, and execution KPIs to corrective actions. Using distributor, syndicated, and customer data, we deliver sales and velocity analysis and ROI measurement, supported by dashboards and scorecards that improve in-market execution and strengthen commercial planning decisions.
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