WHAT WE DO
Today, sales and marketing requires a deep understanding of the market, your targets' or customers' behavior, expectations and preferences.
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Brands and companies build trust when they engage authentically and consistently with their customers, employees, trade partners, and stakeholders.
That's what we do.
WE HELP YOU FIND ANSWERS
"How am I doing against my goals?"
"Which regions are performing the best, and why?"
"Can you set-up VIP/iDIG and Karma for my company, including targets vs actual, national account tracking, team boards?"
"Is my brand associated with positive or negative messages on social media?"
"Can you help me develop my core presentations such as 3yr strategy, annual sales and marketing plan, board presentations, go-to-market plan, etc.?"
"Am I getting more appointments from my email newsletter or my social media ads?" Which has the best ROI?
"Do I get more engagement with fact-based messages or entertaining ones?"
"Can you create a more effective website for my business?"
OUR APPROACH
We are data-driven and believe in continuous improvement, optimizing your projects, campaigns and activities to increase your effectiveness and ROI.
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We have end-to-end capabilities and expertise, from ideation, strategy, planning, design, to implementation.
DEVELOPMENT
& PLANNING
Sales, brand and marketing plans, strategy, fully integrated campaigns, new product launches, digital & social, creative and design
RESEARCH
& INSIGHTS
Market research and insights, consumer and shopper behavior analysis, insights and reporting
MONITORING
& EVALUATION
Monitoring and evaluation plan, KPI and metric development, monthly-quarterly-annual analysis, insights and reports
OUR PROCESS
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We methodically manage projects in a 4 step process
Research & Insights
We develop a deep understanding through research and analysis, identifying gaps and opportunities that are aligned with your goals
Strategy & Plan
Based on your goals, we develop fully integrated strategies and plans that are consistent across channels with relevant KPIs and metrics
Management & Execution
As we manage projects, processes, budgets, we are constantly optimizing, increasing effectiveness and efficiency
Evaluation & Recommendations
We evaluate your results against the planned metrics and KPIs, identifying what worked and what didn't and providing recommendations